Printing

How One Distributor Used Print and Promo Mailers for an Effective Self-Promo
March 23, 2021 at 11:27 am

Finding solutions that incorporate both print and promo takes creativity, but when done well can yield big wins for your customers and your own bottom line. Marty Bear, president of PMSI Promos, remembers one instance where a mixture of print and promo served as an effective self-promo...

Dave Leskusky Named President of PRINTING United Alliance
March 23, 2021 at 11:03 am

PRINTING United Alliance, Fairfax, Va., announced that Dave Leskusky has been appointed president of PRINTING United Alliance. Leskusky has successfully overseen operations at NAPCO Media, which melded with the Alliance in 2019 to further connect members and the industry at large with a comprehensive platform of the most widespread…

How a Colorado Brewery Turned a Beer Label Typo Into a Win
March 17, 2021 at 3:03 pm

The best thing you can do when you make a mistake is own up to it, maybe laugh about it a little, and do better next time. That’s exactly what Colorado brewery Snowbank Brewing did after can labels for its Aprés Ski Lager listed that the beer contained “seal salt” (rather than “sea salt”)...

PRINTING United Alliance and Idealliance Officially Merge
March 1, 2021 at 12:03 pm

PRINTING United Alliance and Idealliance today announced that the two organizations have officially merged. Under the guidance and direction of the board of directors at each organization, which are comprised of representative printer and supplier members across the industry; and with the overwhelming support and approval from Idealliance members, PRINTING United Alliance and Idealliance can…