Personal Care

Netflix's latest brand collaborations include Old Spice and Athletic Brewing Co. for special "The Witcher" promos. It's a great case study in how to use print, drinkware, labeling, and a dash of humor to make a successful campaign.

Labor Day weekend marks the unofficial end of summer and the unofficial start of the holiday season. That means it’s time to really think about holiday-themed gifts. We don’t like being those people who put up a Christmas tree seconds after the last trick-or-treaters leave, but from a business perspective, it’s best to begin sooner…

You might think that, after more than a century in business, Velveeta would be content with its status as America's foremost purveyor of processed cheese product. You'd be wrong. The Kraft-Heinz brand is looking to evolve beyond the grocery aisle, and it's using cheese-scented and cheese-infused promotional products to do it...

In 2018, the business formerly known as Dunkin' Donuts dropped the "Donuts" from its name, implying that it had much more than donuts to offer. What the company meant was that it had an expanding menu. But, in the years that followed, Dunkin' has increasingly branched out into branded products. The latest? A full line of makeup...

The 94th Academy Awards are happening Sunday, March 27, and while we are woefully behind on this year's nominees, we are fully up to speed on the most important aspect of the Oscars: the extravagant and usually ridiculous gift bag the nominees receive each year. This year's bag does not disappoint...

"No, this sheet mask is not real bologna. Put it on your face, not your sandwich." That's how Oscar Mayer warned customers about its new face mask, which is designed to look like you just slapped a couple pieces of bologna on your face. The masks made available on Amazon, but sold out quickly due to "unexpected incredibly high demand"...

Chanel's glitzy-looking advent calendar nailed the packaging and branded look, but disappointed enough buyers this past December that it led to some backlash online. After buying the calendar, some buyers expected the products to match the $825 price tag, but were disappointed to find stickers, key rings and other items...

The buzz of business is back, and with it, new perspectives, and fresh beginnings. Quality promotional products are a golden opportunity to create lasting impressions with customers. But what products do they want? What products will they enjoy and use the most? We have the inside scoop, and we’re excited to share with you the…

In the branded cannabis world, a lot of the products are packaging-related, or accessories: rolling papers, grinders, rolling trays, lighters, etc. But Curaleaf, one of the biggest names in recreational cannabis, just partnered with Rolling Stone magazine for a collection of pre-rolled joints and vape cartridges...

According to The Economist, before the pandemic, Americans spent 5% of their working time at home. By spring 2020, that number skyrocketed to 60%. Zoom learning curves aside, the transition went better than expected. But, privacy concerns quickly overshadowed convenience...