Paper, Packaging & Printing

The buzz of business is back, and with it, new perspectives, and fresh beginnings. Quality promotional products are a golden opportunity to create lasting impressions with customers. But what products do they want? What products will they enjoy and use the most? We have the inside scoop, and we’re excited to share with you the…

The latest installment of our ongoing Promotional Products Industry Recovery Research found a number of reasons for optimism. It also captured some revealing product demand trends—almost all of them positive. Let's take a look at four of those trends and dig a little deeper into what each means...

It’s pretty unfair that June, being one of the best months of the year, only has 30 days. Why can’t we shave a day or two off of January? Speaking of limitations, it was hard to select only five promotional products this week, but we are nothing without our integrity. So, please enjoy this week’s batch...

Teaming up with a well-known home meal kit allows General Mills to renew interest in the Hamburger Helper brand by getting in front of potential customers who are now doing more home cooking. Attaching itself to a brand like Tasty and doing something as simple as putting its logo on the packaging creates a deeper effect...

Two of the greatest sources of mischief in the world have joined forces in a branding endeavor like no other. That’s right, Loki, the handsome and witty Marvel supervillain/frenemy, has taken over the branding from his good friend, the Lucky Charms leprechaun, to create “Loki Charms.”...

If you have ever bought anything from a resale site, you've probably seen the way the item’s condition is listed—"mint," “excellent,” “good,” etc. But if you’re shopping on eBay for BTS-branded McDonald's items, you might run across a “greasy” product or two—and some are even selling...

After a couple of merchandise collaborations with music stars, McDonald’s finally released its collaboration with K-Pop sensations BTS. The partnership includes employee uniforms, a merch collection and branded food packaging. And BTS fans are going nuts, even buying the sauce packets from resale sites like eBay...

To celebrate the release of her debut album "Sour," Olivia Rodrigo sent some famous friends a branded promo kit, which included apparel, candy, a notebook, bumper stickers and more. It's a pretty smart way to market an album—if you have Kim Kardashian's address, that is...

Burger King recently launched a reusable packaging program where customers could use and return sandwich containers and cups. Starbucks followed suit, announcing a reuse and recycling program for cups in some locations. McDonald's and, most recently, Tim Hortons have undertaken similar initiatives...

For Print+Promo Marketing’s 2021 State of the Industry report, we set out to learn more about the…