Management

Bel Promo Adds Tom Clouser as National Account Manager
August 18, 2020 at 12:22 pm

Bel Promo, Medley, Fla., announced the addition of Tom Clouser, MAS, as national account manager. “I am extremely excited to have Tom join the Bel Promo family," said Susan Lewandowski, general manager. "His experience, enthusiasm, integrity and ability to develop customer relationships will undoubtedly help take Bel Promo to…

2020 Inc. 5000: What Promotional Products Companies Made the List
August 18, 2020 at 11:39 am

Each year, we dig through the Inc. 5000 list of the fastest-growing private companies in the U.S. to see which promo companies made the list. Here are the ones we found. While there are many traditional promo businesses on this list, not all of the companies we included fit the standard supplier/distributor profile...

Survey Indicates These Major Industries Are Increasing Their Marketing Budgets
August 17, 2020 at 11:35 am

In a Merkle survey of industries such as health care, retail, finance, tech and nonprofit, 52 percent of respondents overall said they’ve increased their marketing spend over the last few months. For promotional distributors, this may be an indicator of the verticals that are able to spend some money again...

The ‘Eggs In One Basket’ Problem
August 17, 2020 at 10:44 am

We’ve all heard the expression “don’t put all your eggs in one basket.” However, there are many people who let their quality of life rely too much on one factor. This becomes glaringly apparent during a financial downturn. Quality of life factors include: · Financial / Career · Family / Friends · Physical health ·…

HALO Hosts ‘Connect2020’ Virtual National Sales Meeting
August 13, 2020 at 3:14 pm

HALO Branded Solutions, Sterling, Ill., recently concluded “Connect2020,” the company’s virtual national sales meeting. The two-day event included sales training, supplier trend sessions and evening happy hours—including a “virtual progressive dinner” featuring company executives and their families serving, a five course dinner and supplier “dine-arounds” with small groups of staff, and support staff meeting with…

HPG Combines 'Foodie' Appeal and Hard Goods With Batch & Bodega Brand Launch
August 13, 2020 at 11:27 am

HPG this week announced the launch of Batch & Bodega, a new brand that brings the supplier into the food gift category, bundling exclusive edible products from across the country with popular hard goods from HPG’s catalog to create unique kits. Customization is a huge part of these “batches,” and customers can choose design elements like high-end retail packaging and handwritten notecards for added personal detail...

The Tyranny of Incremental Goals
August 11, 2020 at 1:31 pm

It will soon be budget time and time to set a goal with expected growth in GDP. What is the expectation when we set these goals?

Bag Makers Names Anna Marie Madai Creative Marketing Director
August 10, 2020 at 11:43 am

Bag Makers Inc., Union, Ill., has named Anna Marie Madai as the company’s creative marketing director. Most recently, Madai spent 12 years as a regional business development manager for Bag Makers. In her new role, she will focus on writing, producing, editing and publishing short and engaging informational videos on the company’s social media platforms, as well as...