Golf Items

Cutter & Buck Renews Supporting Sponsorship of Golf Retirement Plus
September 28, 2011

Cutter & Buck, which creates a premier line of golf-inspired apparel for men and women who appreciate innovative, high-quality sportswear, is renewing its supporting partnership of Golf Retirement Plus through 2014. Cutter & Buck has served as a partner of the program since 1999.

Cutter & Buck was founded in 1990, in Seattle, where it forged a tradition of offering consumers the best fabrics and trims, classic styling and a wide range of colors to create clothing that looks and performs impeccably.

My Best Promotion
August 1, 2011

August's My Best Promotion shows how a distributor created a Florida-themed promotion for a data communications company's national sales conference in Orlando, Fla.

One-On-One Marketing is a Hit with Titleist and its Fans
March 28, 2011

If a customer tattoos the company brand on his or her skin, is that considered brand loyalty or brand obsession? Even Titleist, the world's No. 1 golf ball maker and a brand that receives quite a lot of customer loyalty, isn't sure.

Callaway Evaluating Damage to Business in Japan
March 21, 2011

Callaway Golf Co., which derived about 17 percent of its $967.6 million in revenue from Japan last year, is evaluating what effect, if any, a nuclear power plant breakdown in Japan might have on its business.

Editor's Picks: Three of Fore
March 15, 2011

In March's issue of Promo Marketing, we looked at some of the latest styles and features in golf apparel. Check out a sample of spring's hottest looks here.

Posh and Under Par
March 1, 2011

Golf is one of the few sports that encourages individual fashion. The styles worn by golfers show their character, professionalism and dedication to the game. A golf course is often an outdoor office for much of corporate America.

Getting on the Green
March 1, 2011

Golf is the sport of stuff. Big stuff, little stuff, expensive stuff, cheap stuff, shiny stuff, fuzzy stuff, flying stuff, stuff you push into the ground, electronic stuff, divoted stuff, even tiny hexagonal pencil stuff (which is maybe one of the rarest kinds of stuff there is).