Food & Drink

We in America are no strangers to the "special sauce" on Big Macs from McDonald's. You know, that mysterious, pinkish stuff that you can't get anywhere else? Well, McDonald's has seemingly opened the secret vault where it keeps its sauce, and is giving it out in bottles as a promotional tool. That's right, for one day…

It's hard to believe that Donald Trump's Inauguration Day is almost here. And while many people are focusing on the actual politics, I always have a different angle. Working in this industry, I know one thing is true—it's all about the promotions. During the election, I took a look at some of the weirdest political…

As we saw this year, fans were (really) excited about the return of "Gilmore Girls." Hundreds of fans hung out outside of real-life coffee shops that were disguised as Luke's Diner, a setting on…

It looks like chocolate lovers could soon be able to indulge in their guilty pleasure without feeling so guilty, now that Nestle announced that it has found a away to reduce sugar in its candy bars by 40 percent without compromising the taste. According to NPR, Nestle claimed that its scientists have altered the structure…

Has everyone moved on from the horrible headline yet? Good. Cheetos, the well-known snack brand, has introduced a full line of merchandise. While one might expect basic merchandise, like T-shirts or posters, Cheetos has gone to the extreme. The line includes some pretty interesting, non-edible items, like: "Cheeteau" Perfume (Image via…

“Gilmore Girls” had Luke’s Diner, “Beverly Hills 90210” had The Peach Pit and “Cheers” had, well, Cheers. Even in our fantasy lives, we always gravitate toward the bar and restaurant scene. But who can…

Food doesn’t have the staying power that a tote bag or a stylus does, so why are you selling them? Because it tastes so good. Also there are ways to get your client’s brand on food promotions. No matter how quickly it disappears, it’s still appreciated and thoroughly enjoyed. “So, we feel the purpose of…

At one point, we all have made the mistake of leaving a candy bar in the sun. It’s truly devastating. (OK, maybe we’re being dramatic, but it really is annoying.) DJ Furgason, owner of CEShoppes Powered by Proforma,…

Whether or not you're a fan of "Gilmore Girls," you were probably well aware of the show this week. To celebrate the Netflix revival of the hit TV show, nearly 200 coffee shops across the country transformed…

When you think about the holidays, two things might come to mind: toys and food. Whether you want to thank your clients for all the business they did with you in 2016 or your clients are looking for a special holiday promotion that will remain at top of mind in the new year, we have…