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Bridgeport, Connecticut-based Prime Line announced the promotion of Jeff Lederer to company president, effective January 1, 2011.
In making the announcement, Prime Line CEO Rick Brenner noted, “Jeff has been preparing for this position for his whole life, having worked at Prime for the past 17 years in a variety of sales, marketing and executive roles at Prime.
Specialty Advertising Counselors of the Delaware Valley (SACDV) has announced their officers and board of directors for 2011.
By a vote of 3 to 2, the Consumer Product Safety Commission (CPSC) approved a final interpretive rule defining children's product.
They say the only bad question is the one you didn't ask. So Target Marketing magazine reached out to some of the most knowledgeable people in the direct marketing industry to find out what they believe are the biggest issues facing direct marketers today and what questions your company needs to be able to answer to thrive in the coming year and beyond.
PPAI has sold its OrderTrax2 and the TAG Business Tools’ software that powers the ePSA Trading Network to Essent Corporation, one of the industry’s leading technology partners and the largest provider of fully integrated business management
How important is social media to your small business? Social media is no longer a little subject. It may be one of the most important forms of marketing and networking today. It’s time for an update of what you are doing with social media…and what social media can do for you.
Revenue On Demand has announced today the placement of its new credit facility with Promotional Capital LLC of Cleveland, Ohio. This financing will be used for the Company’s current growth plan and general operations.
Facebook is the consumers' community of choice; half a billion users, 250 million of which engage with the brand daily, contributing on average 90 pieces of content a month. No brand, ever, has seen that intensity of engagement from the range and number of consumers. The community is clear, but where does commerce fit in? Will consumers use Facebook in the shopping process and businesses deliver real value to the consumer via the open graph? The business case is emerging. The core of the case for commerce: Traffic * Conversion * Average Order Value = Sales Sales originate through
We are delighted to announce the launch of Promotional.TV - a revolutionary website dedicated to hosting video for promotional merchandise.
President Obama's $858 billion tax package won a huge bipartisan majority in the Senate on Monday evening, setting it up for a contentious debate in the House.
