Athletic and Sportswear

Cincinnati Reds right fielder Nick Castellanos showed up to the All Star Game red carpet rocking a T-shirt with a hand-drawn design by his 7-year-old son, Liam. Now, the Castellanos boys have teamed up with local T-shirt company to produce Liam’s design for Reds fans everywhere, with a portion of proceeds going to charity...

U.S. Olympic team uniform designer Ralph Lauren has integrated cooling technology into the Opening Ceremony Parade uniform. The new RL Cooling technology was developed specifically for the athletes, and monitors skin temperatures the same way a computer’s cooling device detects heat...

Thanks to wildfires in Canada, our home city of Philadelphia is currently blanketed in haze. Still, a little haze can’t obstruct our view of promotional products around the world, right? Right. This week, our collection includes Jurassic Park-themed sneakers, Godzilla-themed Hawaiian shirts and more...

Warner Bros. has 200 licensing partners for "Space Jam: A New Legacy." The latest merchandise to come out of that is a co-branded kit from Nike and Xbox that combines footwear, gaming and direct mail, appealing to fans and influencers alike. The attention to detail here is out of this world...

One thing is for sure: Whether distributors have been eyeing center stage or center field, now is an ideal time to jump into the entertainment space. Allowing fans back into venues nationwide should also provide a much-needed spike in promotional product sales...

After the Supreme Court's ruling, some states are allowing college athletes to profit from their name, image and likeness. There's already a boom in student-athletes filing trademarks for logos or incorporating their name onto existing product lines. It's even playing a part in recruiting now, too...

A U.S. Supreme Court decision is bringing the idea of college athletes being able to profit from their name, image and likeness closer to reality. That could present new business opportunities for branded merchandise companies, though the rules—and the path forward—are still fairly unclear...

There's nothing like a long weekend to grease the wheels and get the content machine purring again. It also gave us a little bit of extra time to scope out some fun promotional products for this week’s edition of the Fav 5. So, hang onto your (promotional) hats and check out some of this week’s picks...

Ralph Lauren recently launched a new made-to-order polo shirt platform that allows buyers to customize shirts to their exact specifications. Users can choose from six base styles featuring color-blocking, collar striping and other features. From there, they can choose from 24 color combinations, then personalize with text and select from several Ralph Lauren logo options...

A team of Chinese researchers just developed a new fabric they called Janus, demoing it in a T-shirt. One side of the shirt reflects the sun, keeping the wearer 11 degrees cooler than they’d be in a regular white shirt. Turn it inside out, and the other side traps solar radiation against your skin, keeping the wearer 14 degrees warmer than...