Athletic and Sportswear

S&S Activewear--Jockey Ladies’ Long-Sleeve Hooded Pullover
Think spring with this Jockey Ladies' Long-sleeve Hooded Pullover from S&S Activewear. The raglan sleeves make this hoodie a super-comfortable choice made from a 6.5 oz., 55/45 pima cotton/polyester blend. It also features a scoop nect and self hood. Perfect for cool spring walks, after freezing winter temperatures are long gone.

BroderBros. Co., Trevose, Pa., announced the company has become a full-line supplier of the complete Anvil collection and will carry all of the styles, colors and sizes the brand offers. This includes T-shirts, fleece, sport shirts, hats, bags and towels.

No sport can touch pro football for profitability, and these young entrepreneurs are ready to tap into the game's immense popularity.

Cincinnati-based TSC Apparel announced plans for new facilities in mid-Georgia and Atlanta to further expand service in the Southeast region. In late April 2010, TSC Apparel will open a new 100,000 square foot distribution center in central Georgia and a new sales office and pickup warehouse in Atlanta.

S&S Activewear--Badger Pinstripe Baseball Jersey

Fairdeal Import & Export Ltd. (FIEL), Orlando, announced its expansion into a new office and showroom space. For FIEL, a leading manufacturer and importer of imprintable promotional products, the new office space means improved client services, a complete showroom and an opportunity to build relationships with U.S. clientele.

River's End Trading Company, Hopkins, Minn., announced the association between it and PremiumWear Inc., Minnetonka, Minn., has now been finalized. River’s End Trading Company has acquired the rights to Page & Tuttle and the license for the Forsyth brand for the promotional products and golf industry in the U.S.

S&S Activewear--Bella Ladies’ Cotton/Spandex Yoga Pant
The Bella Ladies' Cotton/Spandex Yoga Pant from S&S Activewear is perfect for some mid-morning, mind-soothing yoga. Thanks to a comfortable, expandable gusset, these pants will flow with you from pose to pose. The contoured fit pants feature a cover-stitched, two-piece flat waistband with elastic and slightly flared leg openings.

PromoVision Palomino, Memphis, Tenn., announced the release of Customize Your Lanyard (CYL), a software package for promotional products distributors which allows end-buyers to customize and purchase lanyards from the distributor's own Web site.

BRANDING’S OMNIPRESENCE IS a sign of modern times. Advertising itself has been around for many thousands of years. From Roman coins featuring the faces of emperors and generals to waterfalls and colonies named for the British monarchy, branding has played an influential role throughout history. Still, no era has rivaled the extent and scope of the power marketing has on current society. Today, all of the catchy slogans and flashy logos can sometimes run together in the mind of the consumer. But everyone recognizes sports team logos and sports brands. Sports have the ability to thrill a consumer like no other line of brands. Nobody