Apparel Accessories

Bella+Canvas, Los Angeles, launched FAM 2.0, the second iteration of content for its online course, Fashion Apparel Masterclass (FAM). FAM 2.0 includes video lessons on three new relevant topics, along with interactions, downloadable resources and customer-ready selling tools. "The promotional industry is constantly changing," said Summer Barry, creative and marketing director for Bella+Canvas. "Which is…

With a new year comes new apparel trends, of course, so we wanted to find out what’s happening in the athletic and performance category. Promo Marketing spoke with a supplier and a distributor to see what was popular to close out 2019 and what to know for the new year...

The comments we hear most often from uniform distributors, buyers and end-users is that there is a real need for more variety and comfort in uniforms for women. As uniform apparel manufacturers for more than 85 years, this was not news to us. In fact, it has been one of Executive Apparel’s primary goals to…

The PPAI Expo is sort of the Paris Fashion Week of the promotional products industry, where all the suppliers roll out their newest lines, and we get a glimpse at the fits, colors and styles that are going to be huge in 2020 and beyond. Read on to check out some of the biggest promo apparel trends we noticed at this year's PPAI Expo...

Where would we be without apparel? Well, we probably wouldn't be in public, that's for sure. Colder, too. Jokes aside, promotional apparel remains the top selling category for the industry. So, naturally, we covered it a lot this year. Here are 10 of our most-read, favorite or otherwise noteworthy apparel stories from 2019...

There aren't many sleigh bells ringing, and not that much snow glistening in the Northeast, but Dunkin’ is seeing beautiful sights and will definitely be happy tonight thanks to its new pop-up store. Barely a day into its existence, many of the items have sold out. Dunkin’ has a solid history of helping the promotional products industry…

Baseball is a weird sport. It's not for everyone. The people that love it could talk for hours about a pitching battle that ended 1-0, or how there's nothing better than spending four-and-a-half hours at the ballpark. The ones who don't like baseball would tell you how boring it is to watch a pitcher retire…

Nowadays, no matter what product you make, whether it's apparel, electronics or food, you are an everything company. That means that you can no longer specialize in just one thing anymore. The Amazons and Walmarts of the world made sure of that. Even if you're a frozen pizza company, you need to make sure your…

Since so many monumental occurrences are marking their 50th anniversary this year, it can be easy to overlook that 2019 signals the golden jubilee of the introduction of Tic Tac mints, too. Among the best friends to questionable breath, the one-and-a-half calorie delights are receiving an interesting promotional push for their birthday, as Ferrero, the…

Walmart is hopping on two of the biggest trends in workplace attire: environmentally friendly fabrics and options for employees. The mega-retailer is doing away with its famous blue vests in favor of "modernized" gray vests made from recycled plastic bottles. The vests come with an option of pink, green, blue and orange trim, so while…