Apparel Accessories

California Avocado Commission Is Going Promo-Heavy to Compete With Mexico
September 16, 2020 at 11:24 am

The California Avocado Commission is trying to boost local produce pride by introducing a full line of California Avocados merchandise, such as apparel, bags, stickers, magnets and more. Competing with Avocados From Mexico in the marketing race is tough, but this is a good start...

Dairy Queen Starts Holiday Party Early With Branded Elf Sweater
September 2, 2020 at 9:49 am

It seems like the holiday season gets earlier and earlier every year. 2020 has had its fair share of time-warp moments, but it’s probably safe to hold off on all things holiday until at least after Labor Day Weekend. Dairy Queen might not have gotten that memo, though, based on the fact that it’s already selling elf sweaters...

alphabroder Launches Digitally Enhanced Catalog
September 1, 2020 at 12:59 pm

alphabroder, Trevose, Pa., released its state-of-the-art 2021 digitally enhanced catalog. Loaded with exclusive video from the industry’s top brands that better display key features of products and designed to deliver an engaging, safe way to sell, the premier of this catalogue and its companion web connect feature uses innovation to put thousands of unique styles…

The $50M-a-Year Masters Merch Shop Is Going Online, But Only for Ticket Holders
August 20, 2020 at 11:07 am

This year, the Masters looks a little different. Rather than the scheduled April tournament, the event will happen in November and with no fans present. So, with no one coming to Augusta to watch, what’s the plan for the merchandise store, which usually brings in around $50 million a year? Will it still be exclusive somehow even when it’s sold online?...

Antiviral Clothing Is Here, But Does It Actually Work?
August 19, 2020 at 11:48 am

As a result of the COVID-19 pandemic, certain product categories and technology have skyrocketed in popularity. Hand sanitizer demand went through the roof, PPE products are still in frighteningly high demand and low supply, and now, apparently, antiviral apparel is coming to market...

Los Angeles Apparel Responds to LA Subpoena Over Workplace Practices
August 12, 2020 at 11:30 am

Los Angeles Apparel has responded to a subpoena from the city of Los Angeles looking to enforce compliance rules now that Los Angeles Apparel has reopened. The apparel company, founded by American Apparel founder and former CEO Dov Charney, was in the media spotlight after more than 300 workers in the company's manufacturing facilities tested…