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It turns out the hat fundraiser managed to rake in $300,000 for Musk's company, according to CNBC. CNBC thankfully did the math for us, and at $20 a pop, that means around 15,000 caps have been sold. Seeing as the hats went on sale Oct. 18, we'd say that's pretty triumphant for such a minimalist design.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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