On the Road Again
Travel and business bags that will go the distance
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Landry concurred. "Basic black will always rule the day in the upscale segment. As much as people want to talk about picking their bag off the conveyor at their destination airport, black sells," he said. Landry also noted that distributors should keep in mind why black makes sense. "Luggage, both carry-on and checked is subject to an extremely dirty environment," he said. "Let's face it, the 'back half' of any airport is one part warehouse, one part distribution center and one part machine shop. There's enough dirt and oily substances to stain any bag that passes through and black will disguise that better than any color."
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- Companies:
- Indigo
- Sweda Company
- Tumi Inc.
E
Nichole Stella
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Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.
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