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“In both our industry and at retail, Columbia Sportswear is recognized and respected for being a leader in innovative and quality active outdoor apparel,” said Marty Lott, SanMar president. “We are delighted to now offer this outstanding line within our family of brands.”
Columbia Sportswear also views their inclusion in SanMar’s brand offering as an outstanding opportunity. As Columbia Sportswear’s vice president of global apparel sales, Mitch Fields explained, “In this industry, SanMar is known for their customer service, nationwide inventory and user-friendly marketing tools, so we look forward to seeing our products included in their offering.“
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- Companies:
- OGIO International
- SanMar Corporation
- Places:
- Portland, Oregon
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