Recipes for Success
Ideas for cooking up sales with kitchen and household promotions
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Set of Four Measuring Cups from Hit Promotional Products
A Casino in the Milwaukee area wanted to spice up a “ normal giveaway“ into some kind of theme. They had come to the realization that they were spending hundreds of thousands on giveaways with no theme and were wondering if they had any impact at all on driving people to the casino. They chose a theme of “Now you’re Cooking with“ x “Casino” and decided to give away an item that would go along with the theme and, most importantly, have lasting power among the demographic of the casino—predominantly seniors. So they opted for the set of four measuring cups because everyone needs this type of product in their cabinets for cooking.
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Brendan Menapace
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Brendan Menapace is the content director for Promo+Promo Marketing.
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