PSI Addresses Member Complaints About End-buyer "Promotional Products Day" at Trade Show
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More comments from European promotional product leaders can be found on eppi Magazine's website.
Some of the distributors expressed concern about how an end-buyer open show would impact the "European model." It's an accepted practice that some European suppliers sell directly to buyers as well as through distributor professionals. A show where distributors are allowed to invite their end-buyer customers could create a conflict of interest.
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Kyle A. Richardson
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Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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