PSI Addresses Member Complaints About End-buyer "Promotional Products Day" at Trade Show
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Not all of the responses to the announcement were negative. "I do appreciate the current discussion and I am not against the PSI's plans of establishing a 'Promotional Products Day,'" said Hans van der Ouw, founder of the international distributor's group IGC Global Promotions. "In doing so, the PSI legalises what is actually happening all the time: Although officially not permitted, a number of end customers are already being granted permission to the PSI fair."
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Kyle A. Richardson
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Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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