Prime Line Expands its Exclusive Rubik's Line
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"Rubik's has been a staple of our line for many years and we expect that these new line extensions will help us sustain growth in the category for the foreseeable future," said Jeff Lederer, president of Prime Line. "The beauty of the Rubik's line is that if offers creative solutions for projects with themes like problem solving, storytelling, color, and nostalgia. The possibilities are endless and more ideas can be found at www.primeline.com/rubiks/."
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