“In a warm and comfortable winter coat, we integrated a device which allows people to donate one euro by tapping their card on it,” N=5's Merel Hoogendorp told NFC World. “The only way to redeem the money received this way is through one of the official shelters.
“The money never goes to the homeless person as cash, but is always redeemed in kind. This way, it can be spent on a place to sleep, a shower or food. The homeless person can also choose to spend it on self-improvement, like vocational training courses or even in building up savings," Hoogendorp added.
Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.