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We also worked with The Rice Company to provide 60,000 plastic cards that could be redeemed for laptop skins. Students could log on to a custom-designed website and use the code on the card to choose a vinyl skin. There was a survey option so Microsoft could compile data and measure the return on investment of the program. All parties involved loved the plastic cards and the quality of the work. Students found the website easy to navigate and couldn't wait to redeem their cards.
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Michael Cornnell
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