Meredith Print Advantage Launches New Web Site
New York-based Meredith Print Advantage, Meredith Corporation’s fully integrated print-management group, announced it has launched an all-new business-to-business Web site. The site is designed to highlight the group’s ability to provide quality print solutions to a variety of clients, all with a focus on driving and exceeding their clients’ return on investment.
The site, which speaks to creative, production, media and marketing professionals, will serve as a “capabilities brochure” for potential Meredith Print Advantage clients, as well as a valuable source for industry news. “We are including a Resource Tool Box which will feature industry news such as print and paper market updates as well as timely USPS information,” said Marti Dowie, senior marketing manager at Meredith Print Advantage.
Web site features include:
• Detailed descriptions of Meredith Print Advantage’s Managed Print Solutions, including print and fulfillment execution, format consultation, total color management, distribution optimization and strategic sourcing.
• An in-depth look at Print Advantage’s various products including high-impact inserts, ACTIONCARDS, variable data printing, catalogs and direct mail, and CD and DVD production.
• A “Who Are We?” page which allows customers to learn about each member of the Meredith Print Advantage team.
• An interactive map that allows prospects to highlight their state and instantly meet their business development contact with a personal video bio.
"Our new Web site really reflects our commitment to our current and prospective customers and communicates the value Print Advantage offers,” said Bruce Heston, VP manufacturing, Meredith Print Advantage. “We encourage all production or printing decision-makers to explore what the new site has to offer."