Masters Leaves $78 Million on the Greens with No Title Sponsor
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Within the $78,398,286 in worldwide media value projected for a presenting sponsor, nearly 70 percent, or $54,860,309 of that would be gained from broadcast exposure including on-screen bugs, tee box signage, on-site signage, etc. This number is the grand total of all four rounds combined, with the final round bringing in the greatest amount of media value.
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