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The acquisition is expected to create growth and cost savings opportunities and increased scale to serve retailers. The acquisition will complement Hanes' "Innovate-to-Elevate" strategy, which integrates the company's world-class brands, low-cost supply chain and product innovation.
Maidenform sources all of its products from third-party manufacturers, while Hanes has company-owned global manufacturing supplemented by third-party manufacturing. Hanes expects to leverage its low-cost supply chain to maximize the value of Maidenform to retailers and consumers.
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- Hanes Printables
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