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Disney's success with "Star Wars" is due, in large part, to its consumer product lineup, including toys, games and other merchandise.
Disney also unveiled a preview of the 2016 Epcot International Flower and Garden Festival merchandise. There will be both a women's and men's apparel collection, a limited edition MagicBand, a multitude of pins, a "Star Wars" garden decorations collection, a Dooney and Bourke collection and more.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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