How To Sell Digital Printing
Digital Printing is a Colorful Alternative
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The Travel Tumbler: Case Study #3
A public radio network wanted to take its station in a new direction. The network chose our Travel Tumbler with the paper insert to launch the new ad campaign. Every time a caller made a pledge, a tumbler with the station information was mailed as a gift. The promotion was an effective use of advertising dollars, as people drink coffee on their drive to work while listening to the radio.
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