Chocolate Inn Debuts New Products, Packaging in 2007-2008 Catalog
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Miller said with increasing information about the health benefits of dark chocolate, Chocolate Inn has seen a “nice upswing” in dark chocolate sales. “With the big popularity of dark chocolate, we’re doing combination two-tone bars, which dark and milk chocolate is intermixed on the bar.”
The company is also highlighting “the fact that a lot of our different products encompass the same chocolate centerpiece,” explained Miller. He said customers can pay one mold charge and use combined pricing to purchase a variety of products. “People can take advantage of the combined pricing and select one of the many different products at different price points all featuring the same chocolate centerpiece,” he explained.
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