Chocolate Inn Debuts New Products, Packaging in 2007-2008 Catalog
He said a product like this would be beneficial to large companies with various product lines or subsidiaries. “[They] can actually imprint all the different subsidiaries and product names and just pay one mold charge and really get a nice impact for their gift,” Miller further explained.
Chocolate Inn has also updated its wood box line, designing the imprint area to appear under the lid instead of on top. “A customer [may] send a wood box to their clients with [the customer’s logo on it]. When their client gets it, it’s not something they might want to put on their desk because they don’t want to put anything with a logo on their desk,” he explained. “With our new wood box, we’re actually providing the imprint on the inside of the lid. This way, because [the imprint is hidden], they are more apt to leave it on their desk.”
- People:
- David Miller