Artists Protest Big Business with Fake Advertisements
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Brandalism indicated in a press release that the printed advertisements are a way of protesting in Paris while adhering to a current ban on public gatherings following the attacks on Nov. 13.
"By sponsoring the climate talks, major polluters, such as Air France and GDF-Suez_Engie, can promote themselves as part of the solution—when actually they are part of the problem," Joe Elan, a member of Brandalism, said in the release. "We are taking their spaces back because we want to challenge the role advertising plays in promoting unsustainable consumerism."
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Brendan Menapace
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Brendan Menapace is the content director for Promo+Promo Marketing.
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