American Apparel Expands Stylish Kids Line, Adds 30 New Pieces
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Earlier this year, the company tested a child's version of The Shiny Legging to great success. Upcoming additions from American Apparel for kids will include the bloomer, gingham button-down shirts, suspenders, high-waist skirts and several styles of print leggings.
Brady continued, "The goal was to make pieces that kids and parents could rely on over time. Our adult styles are pieces that people buy over and over again and we want that to be true for kids clothing as well. We'll be the place where that same piece will always be available, no matter how many seasons have passed, or how much the child has grown. Once a basic works, it works."
0 Comments
View Comments
- Companies:
- American Apparel
Related Content
Comments