Provo, Utah

Natural Trends, a personal care supplier in Provo, Utah, has hired David Lodde of DL Marketing to represent Natural Trends in the Central states of Iowa, Kansas, Missouri and Nebraska.

Provo, Utah-based Natural Trends, a leading supplier of health and wellness products, announced new sales representation in the South Central U.S. region. The Identity Group Inc. will represent Natural Trends in Texas, Oklahoma, Kansas, Missouri, Arkansas and Louisiana.

Provo, Utah-based Natural Trends LLC announced it has been named the exclusive promotional products channel partner for the WD-40 No Mess Pen. A 57 year-old firm, WD-40 is an American icon with 97 percent brand recognition.

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