BIC Graphic USA

Global Writing Instrument Market to Reach $21.6 Billion by 2017
March 7, 2012

Pens, pencils, markers and highlighters will soon have a higher value than the gross domestic product of nearly half the countries in the world, a new study shows. A report from research firm Global Industry Analysts shows that the global market for writing instruments is set to reach $21.6 billion by 2017.

iPROMOTEu Announces Dunk Fest 2012
March 2, 2012

iPROMOTEu has announced Dunk Fest 2012, the annual NCAA college basketball tournament challenge exclusively for the promotional products industry.

BIC Group Reports Full Year 2011 Results
February 15, 2012

BIC Group today released their full year financial figures for 2011. The company reported overall net sales at approximately $2.4 billion, and net income at approximatley $313 million.

2012 Marks 25th Anniversary of the BIC Clic Stic
January 3, 2012

BIC Graphic, Clearwater, Fla., is celebrating the 25th Anniversary of the introduction of the BIC Clic Stic in 2012 with a year long calendar of promotions and events surrounding the iconic pen.

2011 Year in Review: Industry News
January 2, 2012

This week, Promo Marketing is looking at the stories that helped define 2011. Today, we'll be looking at the industry news in 2011: the mergers, moves, openings and closings that defined the promotional products world.

On the Ballpoint
January 1, 2012

It's not a deal until it's been inked, especially with promotional writing instruments. Here are six pen facts to keep in mind when trying to get your client to sign on the dotted line.