Newsletter Blogs
Many people seem to go through life satisfied with just being ordinary; okay with just doing okay. But there’s an amazing world and wonderful options available for all of us who are willing to reach for more and go beyond ordinary. It’s called extraordinary. We can all turn what otherwise might just be just an…
You don’t have to be a guru or a numbers person to capture and digest the data that will help focus your promo business efforts. Depending on the size of your company and the type of insights you want to acquire, there are a variety of options. Here are some questions data can help you answer and metrics to focus on...
Oh, hello! Welcome to another edition of the Fave Five, where the Promo Marketing staff talks up promotional products we've seen online or out in the world. This week we have T-shirts celebrating cats invading football fields, Taylor Swift's usual merchandise prowess and more...
Do you see your career as just a job? Just a way of making money? Something that keeps you from doing what you really want to be doing with your life? If you can see your career as a calling, it can become a positive expression of you, an integral part of who you are…
Happy November, folks! Some people are already decking the halls, and others are still displaying droopy jack-o'-lanterns on the porch. As we wind down from Spooky Season and get ready for Snowy Season, let's take a look at five great promotional items from this past week, shall we?...
Ask the Accountant… Question: Is it hard to update from my QuickBooks Premier from an earlier year to the current year? Answer: That depends on how old your current QB is. If it’s from the last three or four years, it should be a matter of installing your new QB Premier, and merely opening the…
Is everybody ready for Halloween? Whether you're taking the kids trick-or-treating, hanging out and watching scary movies or just enjoying the abundance of candy, it's a fun time of year. We hope you enjoy some of these promotional products we've seen around as much as you're enjoying the spookiest time of year...
When we look back, it feels as if our baby is “all growed up.” But we realize there is so much ahead for Brand Fuel and this amazing industry—despite the threats in our SWOT analysis. Alibaba, Amazon, Wal-Mart, Costco, Pete The Promo Peddler—we exist because we realize we are what they aren’t. Differentiation is a part of our DNA...
In his list of things to do to maximize success, Lou Holtz, the legendary coach and analyst, once said, “Stop watching CNN.” He wasn’t talking about the news station. He was talking about all news sources that only broadcast "CNN"—Constantly Negative News...
Ask the Accountant… Question: How do you suggest I research credit cards to pay my suppliers and get points? Answer: Credit card points are a nice perk for our industry, but you should only use credit cards for this purpose if you pay the complete balance off each and every month. If you don’t plan…