Promo Products
The trade show—one of the main staples of offline marketing. Social media—one of the backbones of online marketing. As marketing continues to evolve and shift, it’s increasingly more important to have a blend of both online and offline channels. And, thankfully, mobile technology has made it easy to do both at once. I’m talking about…
SnugZ USA, West Jordan, Utah, has announced MediaHive, the promotional products industry’s first supplier video portal. MediaHive allows distributors to easily search, view and share all of SnugZ USA’s end-user-safe videos in just one location. Users will be able to create their own log-ins and build their own video playlists or view prebuilt playlists. After…
Los Angeles-based American Apparel has launched a crowdsourcing campaign for its made-in-the-U.S. products, according to a press release. Recently, the company announced it might begin outsourcing a portion of its manufacturing to another U.S. clothing maker. Now, American Apparel is asking vendors for proposals pertaining to U.S.-made goods retailing…
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: It's been gloomy and rainy every day for what feels like an eternity. "It's Always Sunny in Philadelphia" is a lie.) Last week, Staples Promotional Products won its third Video…
Hub Pen Company, Braintree, Mass., announced the passing of William (Bill) Gassett, customer service representative, this week. Gassett started with the company on April 21, 2010. He made an immediate impact with his casual professionalism and ability to put…
Do you know what today is? That's right! It's "Star Wars" Day! May the fourth be with you! To celebrate the mega-popular film franchise, many MLB teams are having "Star Wars" nights at the ballparks, according to Stadium Giveaway Exchange. While not all of them are today, there have been a few fun "Star Wars"…
If you've been anywhere in my vicinity this past week, you've probably heard my "Beyoncé is a genius speech." (Sorry, roommates, parents, friends, family, strangers on my bus, etc.) First, she debuted her amazing athleisure line, then she surprised fans with the work of art that is "Lemonade," and, finally, she showed her skills at…
Adult coloring books have become a bit of a phenomenon recently. Adult coloring books may be good for more than just a fun way to pass the time. Some people have used coloring as real therapy. But is it as effective as some people think?
We had plenty to report on in April 2016. Among the biggest stories, Taylor Corp. reached a deal to buy Staples Print Solutions, and Wal-Mart found itself in hot water. For those with busy schedules (or who just like to get a month's worth of news in a quick clip), we've compiled the biggest news of the month…
So many blogs, books, presentations and articles provide broad insights on millennials. I’m going to share what I believe is the single most important insight you need to know about millennials. The millennial generation might better be referenced as the "Google Generation." Never in the history of the world have we had access to answers…