Promo Apparel

It’s Music’s Biggest Night! Well, Sunday is. That’s right, the 2021 Grammy Awards are happening, and while the event is going the mostly-virtual route of other award shows, there will still be the famous gift bags for nominees—with a few notable twists...

Blue Generation, Long Island City, N.Y., is supplementing its annual catalog with the release of its 2021 Lookbook, featuring complete uniform merchandising examples to help distributors jumpstart sales. The newly released brochure is now available on Blue Generation’s website and ZOOMcatalog...

This St. Patrick’s Day, people are staying away from crowded bars and downtown parades in favor of social distancing. It’s a tough reality for a holiday built around such a party atmosphere, but it doesn’t have to be a total bummer. Guinness and Carhartt want to bring that St. Paddy’s fun straight to people’s homes...

Yesterday was International Women’s Day, and brands seized the opportunity to celebrate inspirational women and draw attention to important issues or causes. Some of them even did it through merchandise, with clever twists on their branding or items designed to give back. Here are a few of our favorite examples...

The Louvre, arguably the most famous museum on the planet, has lost about about $108 million as a result of the pandemic, forcing it to find new ways to generate revenue, just like anyone else. So the museum began leaning heavily on branded merchandise and e-commerce, even teaming up with Uniqlo for a...

Now available at Sportsman Cap & Bag, Lenexa, Kan., are three new tie-dye styles from house brand Sportsman, including a knit (SP412), dad cap (SP400) and bucket hat (SP450). “Tie-dye is selling,” said Sportsman Cap & Bag president Dan Saferstein. “With a variety of colors, our new family of tie-dyes are cool and accessible at…

Gildan Activewear reported strong results for the fourth fiscal quarter of 2020, with sales up 4.8% year over year to $690 million. For the full year, Gildan's sales were down $225.3 million due to the pandemic's impact in Q1 and Q2, but the company's fourth-quarter numbers are an encouraging sign for the apparel market...

Jason Sudeikis accepted a Golden Globe while wearing a branded hoodie featuring his sister's business. That was probably the best promotional product of the week, but we've got five more for you today, including Tommy Wiseau boxers, some fun Minor League Baseball merch and more...

Jason Sudeikis did some advertising for his sister's New York dance and fitness studio by wearing a hoodie with its logo on it during his Golden Globes acceptance speech. When he was accused of "product placement," he chalked it up to just being a proud brother...

The marketing campaign for “Coming2America,” the upcoming sequel to the classic Eddie Murphy flick, is getting some additional star power by using Nas’s HSTRY brand. The collaborative effort between the film and the rapper’s brand includes 13 items, ranging from T-shirts and sweatshirts to sweatpants and hats...