Pants and Shorts
Contrary to ample evidence, athletes often receive a bad rap as self-serving. Even if they do something nice for others, they can end up seen as doing so for the accompanying good press. Convincing anyone of that negative motivation can prove a hard sell when children are involved, and Ohio has twice countered that mindset…
Owing to its steadfast penchant for protecting its brand identifiers, Levi Strauss & Co. has made many attorneys’ bank accounts heftier, even earning the distinction as “the most litigious (company) in the apparel industry when it comes to trademark infringement lawsuits" through a 2007 New York Times article. The San Francisco-headquartered entity has had an…
We know, we know—the outdoorsy types don’t mind roughing it. But make sure your outdoors-loving end-users don’t have to. Take their minds off their wardrobes and let them focus on the adventures ahead with the help of options like these...
Under Armour predicts the future of athletic wear, Alibaba implements new tactics to fight counterfeiting, President Barack Obama dreamt of owning a T-shirt shop, smart clothes are gaining traction, and a South Carolina town bans sagging pants: Here's what's happening this week in the apparel world…
The world of technology moves pretty fast. But no matter how many phone upgrades or software updates we do, there’s one problem the tech world can’t seem to remedy: keeping our phones charged. Luckily, when we’re on the go, we can rely on portable power banks. But one apparel startup wants to make the process even simpler...
Prints make it easier to mix different colors, textures and fun into one cohesive look. They breathe a touch of life into an outfit. Of course, I get it. Patterns can be overwhelming. They are bold statements. And they are, perhaps, even bolder statements in the promotional products industry. But there are plenty of ways to incorporate them into a promotion without overdoing it...
The Consumer Product Safety Commission (CPSC) announced that it will not pursue compliance or enforcement actions against manufacturers, importers or private labelers of certain adult apparel that is determined exempt from testing under CPSC's flammability standard for not having a general conformity certificate. According to a press release, the CPSC approved the new policy on…
The NFL Combine is where the next generation of football stars show their stuff and meet with NFL team staff. So, naturally, they want to look and perform to the best of their abilities. This year, Under Armour has made the official NFL Combine athleticwear available for folks who want to look and perform like…
H&M is making an effort to create a more environmentally conscious apparel industry by rewarding startups with 1 million euros (approximately $1,102,695) in prize money for technological innovations that benefit the sustainable-apparel landscape. According to Fashion Times, the H&M Conscious Foundation—an independent organization to create positive change—hosted…
El Chapo's style, Amazon's apparel takeover, NFL's Super Bowl 50 merchandise, clothing that could protect babies from the Zika virus, how to turn your denim into display art, Runkeeper joining the fitness apparel game and an announcement from Terry Town: Here’s what's happening this week in the apparel world…