Eco-Friendly

Critics are calling out Coca-Cola and climate activism event COP27 in Egypt for a branded partnership that it deems is counterintuitive to the meeting's mission, and meant to "greenwash" Coca-Cola's reputation for being a major source of plastic waste. As part of the event, Coca-Cola created branded COP27 products, like an ice cube tray that…

The battle against single-use bags has yielded greater demand for reusable totes. But, one company has found a way to create a single-use plastic bag that not only can be recycled, it comes with a self-destruct option. Runners who completed the Chicago Marathon this past week received a post-race gift bag including promotional items and…

A good signage campaign tells a brand's story. Some companies are taking that message to heart down to the literal ink it prints with. Coors Light and Dole just debuted environmentally-conscious signage campaigns with equally green inks.

Patagonia founder Yvon Chouinard announced that he is putting the company in the control of a trust, with all future profits benefitting the fight against climate change.

Sustainability is more than just another trend–it’s our future. And for many consumers, it’s become an active part of their lifestyle that directly influences their spending decisions. In fact, sustainability is so important to the average consumer that companies like yours are expected to play a role in these eco-friendly efforts. According to a survey…

As the promotional industry looks for new ways to be environmentally conscious with its products, finding natural dyes and inks are becoming more common. EcoEnclose, which makes sustainable packaging for e-commerce brands, is using the ink on branded packaging tape and on shipping boxes.

Heinz took more than 150 pieces of vintage apparel and "decorated" them with a drop of ketchup, celebrating imperfections and encouraging people to hold onto their old clothes—especially if they double as promotional products.

Patagonia recently set up an apparel repair center in Amsterdam to try to minimize apparel waste. But, for those garments beyond just repair, Patagonia is turning old shirts into new ones. The brand's new Tee-Cycle T-shirts are made with 100% recycled materials, including fibers made using post-consumer recycled cotton from old T-shirts...

Outdoor apparel brand Patagonia has partnered with a Dutch textile platform to create a new apparel repair center for affiliated brands. The goal, according to Just-Style, is to divert 1 million kilograms (2,204,622 lbs.) of apparel waste from ending up in landfills by making 300,000 clothing repairs annually...

California Gov. Gavin Newsom signed a new law in the state that all packaging must be recyclable or compostable by 2032 in an effort to cut plastic packaging by 25 percent. It also requires 65% of all single-use plastics be recycled in that same 10-year window. “Our kids deserve a future free of plastic waste…