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The Paris Olympics Feature Cardboard Bed Frames for Athletes

The Tokyo 2020 Olympics were special. For one, they didn’t actually happen in 2020, thanks to the COVID-19 pandemic. They also introduced skateboarding, but that’s a topic for another day. One thing the Tokyo games have in common with the upcoming Paris Summer Olympics is the use of cardboard bed frames in the Olympic Village…

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The Paris Olympics Feature Cardboard Bed Frames for Athletes
May 17, 2024 at 12:19 pm

The Tokyo 2020 Olympics were special. For one, they didn’t actually happen in 2020, thanks to the COVID-19 pandemic. They also introduced skateboarding, but that’s a topic for another day. One thing the Tokyo games have in common with the upcoming Paris Summer Olympics is the use of cardboard bed frames in the Olympic Village…

5 Merch Trends at the 2024 PGA Championship
May 17, 2024 at 10:28 am

Since trends in golf apparel and accessories often influence and translate into the promotional products market, ASI Media asked Cutter & Buck for a few insights on hot-selling items at the PGA Championship.

Hirsch Names Brittany Frase Vice President of Sales
May 16, 2024 at 10:29 am

The promotional products supplier has promoted Frase to vice president of sales. Frase previously held the positions of director of sales and marketing, and national accounts manager at Hirsch.

Researchers Develop 3-D Printing Process Using Scrap Wood
May 16, 2024 at 10:22 am

The advancement of 3-D printing could change the way products are made. And, in an increasingly eco-conscious world, consumers want products that they know were made sustainably, but also of high quality. Researchers have developed a method of 3-D printing using wood scraps to create new wooden products that look and feel like products made…

Promo Products Pros Advocate for the Industry in Washington, D.C.
May 16, 2024 at 10:12 am

Promo went to Washington this week. Dozens of industry professionals visited with Congresspeople and their staffers on Monday and Tuesday in Washington, D.C. as part of Promotional Products Association International’s Legislative Education and Action Day (L.E.A.D.). The initiative sees merch pros traveling to the capital to educate Congress about the size, composition, positive impact and…

Barker Specialty Acquires Wolfepromo, Projects $30M in 2024 Revenue
May 15, 2024 at 11:12 am

Barker Specialty Company (asi/132690), a Counselor 2024 Best Place to Work, has acquired Wolfepromo (asi/362771). Financial terms of the deal between the two privately held, Connecticut-based distributorships were not released. David Wolfe, managing partner and chief disruptor at Wolfepromo, has built a boutique-style distributor firm that focuses on client-specific creative solutions backed by white-glove service, executives said.…

Leveraging Digital Label Presses for Seasonal and Regional Marketing
May 15, 2024 at 9:25 am

If you sell into any type of food or beverage market, you know how important seasonal marketing can be. Whether it’s cookies with box labels themed around the holidays, craft brews with limited edition labels themed around popular sports events like the Super Bowl or March Madness, or limited editions of wine and spirits designed…