Young America Helps Hewlett Packard Win IT Services Marketing Association (ITSMA) Diamond Award for Marketing Excellence
Sweepstakes drove traffic to "Meet the Experts" site.
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Yong America experts developed the program rules and managed all legal requirements specific to awarding the donation, selection of winners and fulfillment of prizes to the winners. A USA Today article drove traffic to the sweepstakes, helping TS reach its goal of $100,000 in contributions to CARE in just nine days.
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