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Should distributors be concerned? Maybe not yet, but they may feel the pinch soon. Products ranging from key chains to MP3 players can all have copper components, and as the materials prices rise, those costs could be passed on to distributors and end-buyers. Consumer electronics in particular may be hard hit, as the electrical conductivity of copper cannot be easily replaced with alternate metals.
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Kyle A. Richardson
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Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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