Sweda Company Hires Three Key Members to Management Team
“Sweda’s leadership in ad specialties is well-known, as is their reputation for quality, innovative products and service,” said Gunsauls. “With major infrastructure improvements in 2008 complete, I see huge potential for sales growth. I’m truly excited to be a part of this new team.”
A newcomer to ad specialties, Nicolaides was hired to bring in a new strategic marketing plan to Sweda Company. Formerly with Mars Inc., he was marketing and communications manager for Nutro Products Inc., part of Mars Inc.’s pet-care division. Prior to that, Nicolaides was director of marketing for Helen Grace Chocolates Inc. In his new role, he will help redefine Sweda Company’s core value proposition, enhance sales/marketing materials and improve online and offline communications.
- Companies:
- Prime Resources