Streetblimps Uses Google Earth To Track Campaigns
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The first independent audit to verify customer reach was conducted in 2000 by the Traffic Audit Bureau, a not-for-profit organization that audits the circulation of out-of-home media in the United States. Since then, standards have been updated and refined. However, Streetblimps is the only company that has incorporated Google Earth, so clients can monitor the status of their campaigns in real time.
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