Stressing the Details
Steps for staying calm when running a custom stress-reliever promotion
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STEP TWO: Matching your design to the material
Once you've come up with a solid concept, it's important to check the design and make sure the stress reliever material will be able to handle the shape. There aren't too many limits on what you can create, but there are a few general guidelines. "It's best not to get too small," said Jim Griesen, president of Target Industries, Owosso, Michigan. He gave an example of a client who wanted to have custom dime-sized game pieces made. Griesen noted the creation of such items was "a little more difficult," and also pointed out that even if you were able to print a logo on the piece, you'd never be able to see it.
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- Companies:
- Alpi International
- Target Industries
Michael Cornnell
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