River’s End Trading Company Introduces First-of-its-Kind Pocket Embroidery Innovation for the Woven Shirt Market
The new proprietary innovation will be utilized on embroidery machines at River's End Trading Company's Clarksville, Tenn., facility. It was engineered to enhance the precision and ease of pocket logo embroidery on iconic apparel brands such as Brooks Brothers, Columbia and Page & Tuttle, among others. This new technology expedites the production process and greatly reduces service lead times over the conventional "embroider then sew on pocket" technique. It also offers a turnkey solution for corporations with more intricate graphics and logos that were previously difficult to reproduce with traditional embroidery techniques. The device is three times more effective than commercially available clamping solutions. When using the device, the ornamentation field on a pocket increases considerably from 1" maximum width to 3" maximum width, to more effectively accommodate a wider range of corporate logos.
- Companies:
- Rivers End Trading Company