Promo Marketing and NAPCO Employees' Children Try Out Promotional Apparel
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When it comes to selling and selecting children's apparel for promotional use, Martin explained how kids clothing tugs at the heartstrings.
"Children's apparel tends to be an emotional purchase for the consumer," she said. "The easiest sell is the one that has that 'Awww, how cute' factor. Tutu bodysuits for girls and baseball or football bodysuits for boys are an instant emotional tug with an even higher pre-conceived value."
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