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A U.S. Olympic athlete hoping to cash in looks to endorsement deals, not medals. Michael Phelps relies on endorsement deals to make his millions, but some lesser-known medalists aren't as lucky. Ronda Rousey, a bronze medalist, lived out of her car two years after winning her medal.
And, if Olympians are looking to sell their medals, time is of the essence. According to Mic, medals from more recent games sell higher at auction than their previous counterparts.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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