Norwood Announces New Catalog Organization With Norwood Edge
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The reorganization of the company’s catalogs is the most significant piece of the Norwood Edge. Previously, Norwood’s print catalogs were organized by their popular industry brands. For example, Norwood RCC Koozie had its own catalog, Norwood Souvenir had its own and so forth for all of the company’s 15 brands. However, in recent years, the company said it has received significant feedback that the brand catalogs were confusing, especially to new distributors. After further market research, Norwood decided to reorganize its brand catalogs into 10 catalogs based on popular industry categories.
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