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The SizeUp tool provides data analysis in three key ways:
- Benchmarking an existing business to see how it sizes up by comparing performance to all other competitors in the same industry;
- A mapping feature to see where customers and suppliers are located; and
- Finding the best places to advertise by choosing from pre-set reports to find areas with the highest industry revenue and the most underserved markets. Custom demographic reports can also be created.
GIS Planning, Inc., the company that created SizeUp, has licensed the tool to SBA for one year. SBA's acceptance of this product is not an endorsement of the opinions, products or services of GIS Planning, Inc.
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