Musician Known For His Soulful Sound and Reggae Roots Signs On as Face of ECO'Neill Men's Collection, Spring 2011
About Mishka and j.k. livin records
Mishka is an authentic musician in an underrepresented genre with an incredible story—from growing up on a boat in Bermuda to having one of film's most iconic figures, Matthew McConaughey, start his own record label exclusively for his music. McConaughey first became familiar with Mishka on New Year's Eve in 2000 after he had been unable to sleep for three consecutive days. When he heard Mishka's music, McConaughey admits he "slept like a baby for 5 straight hours," and was immediately hooked to Mishka's comfort-inducing, soulful melodies. McConaughey became a man on a mission, determined to track down the artist that was behind the "soundtrack of his life," and searched for Mishka for almost five years before finally catching him at the House of Blues in Los Angeles. McConaughey made a quick phone call to his lawyer upon meeting Mishka and officially created the j.k. livin record label to release Mishka's music to the masses. Mishka's 2009 release, "Above the Bones," debuted at #1 on the Billboard Reggae Charts, and Mishka was named 2009's Best New Artist by iTunes in the Singer/Songwriter category. To learn more, visit www.mishka.com.
- Companies:
- California Manufacturing Company
- People:
- Mishka
- O Neill O Neill