Now, the team is capitalizing on the Fresno Tacos' success by sporting the promotional gear during its 10 Tuesday home games in 2016.
This shift has led fans to wonder if the Grizzlies are moving toward a legitimate name change.
"Last season, there was some speculation that we might become the Fresno Tacos permanently, but to be sure, we're prouder than ever of the Fresno Grizzlies," said Derek Franks, Grizzlies general manager, on the team's website. "Coming off our first Pacific Coast League and Triple-A National Championship in franchise history, Growlifornia Republic is alive and growing. But we saw how special the Fresno Tacos were to our fans for just one night, and there's no harm in multiplying that pride times 10 this season."
Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.