Igloo Names Gemline Preferred North American Distributor for Soft-Sided Coolers Marketed as Promotional Products
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According to David Thornhill, Igloo executive vice president, the agreement joins two strong companies with similar pedigrees. "Since founding the product category, Igloo has remained the number-one brand in coolers in the retail market worldwide. This agreement with Gemline puts our products in the hands of a company whose reputation in the promotional products category is second-to-none. Both companies are known for quality products and effective marketing. We look forward to great synergies coming from this relationship."
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